Everyone knows what Google is, the world’s most used search engine, and now Google has introduced something new to the web: Google+. It launched in 2011, and at first, no one really knew what it was all about, but now, its popularity is growing at a rapid speed with nearly 100 million members. Perhaps it’s true; Google really can do anything, but is Google Plus for Businesses.. is it something you just gotta have?

Google+ has features like video chat, contact circles, search filters for posts by friends as well as public posts from people in your area, and surely you’ve seen the +1 button on almost every webpage. The +1 button feature is like a recommend button, and the pages with the higher pluses will be featured more on the top of the search pages and can also be shared with the people in your network. It’s all about networking.

Networking is everything for most of us, without our social networks and websites; we would feel kind of useless and disconnected. Let’s face it, most of real life occurs on the Internet, and we have to be a part of it. It’s simple to connect your website to social networking sites like Facebook and Twitter, but should you go to Google+ too?

The new search features available on Google+ are all about sharing; sharing information, links, experiences, likes, etc. And with the possibility of dividing your contacts into circles, you can follow up on specific groups or share things with specific groups that may be more interested in your links, discussions, posts, etc.

Keeping yourself connected with others via social networking sites is the most effective way of getting out information. When you are a part of a small business, like a cool web design company, social networking is your best friend, spread the word, and do it for free! Joining the Google+ network wouldn’t be a bad move, seeing as everything Google touches turns to gold, and perhaps you can get a lot of pluses on your page and then Google does all the sharing for you at that point.

Google+ is the new and revolutionary way to network. It has so many features that sites like Twitter and Facebook can’t compare to, it’s as if you would have combined ten different websites and apps together, and that’s exactly what Google has done.

You can sign up with Google+ and discover for yourself what it can do for you and your business.